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How Variable Data Printing (VDP) Works

The transition from mass-marketing* printing to Variable Data Printing (VDP) and Personalization is the way you can stay ahead of the competition. It’s a fact stated by multiple studies, [...]

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How to Generate Leads with Printed Promotional Material

If you aren’t careful, everything you spend on printed promotional material, such as business cards, flyers, brochures, direct mail pieces, and others could be wasted. It’s one thing to print [...]

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Print Marketing: Does It Still Bring In Leads?

Does print marketing really matter in today’s mobile heavy, digital market thriving market? The answer and facts behind the reasoning may surprise you. To answer the question outright, yes, the [...]