5 Marketing Tips To Help Your Business Thrive in 2019

Marketing Tips

The beginning of the year is always crucial for brands. New strategies and techniques are being implemented and goals are high. Even though you may be on top of your marketing, sometimes it helps to have a few more ideas and marketing tips to really help you succeed.  Here are 5 marketing tips to help your business, brand or product thrive in 2019:

Study other brands you admire

Look at other ways a brand is marketing their product and see what you admire about them. Take notes, see what and how they do their marketing more in-depth. Don’t copy them, but learn from them and be inspired to incorporate some of their techniques into yours.

Take the time to listen more

Listen to your audience. Listen more to your employees, colleagues, and peers. Be more open to seeing what they have to say and why. There could be some great ideas you’re currently missing out on. There could also be ways for improvement and also maybe advice on things that just aren’t working.

Help customers share the news about your brand, company or product

Create marketing collateral that is easily shareable by your audience. Make sure that you take the work out of it for them and make something that not only they care share without hassle, but want to share with others as well.

Communicate and engage with your audience

Do Facebook Lives, respond to comments and answer any and all messages you receive. Ask your audience what they want and why. Make sure you are not only connecting with them but truly listening and giving them want they want and need. Make sure your audience knows that they are the key component in your business.

Let your creativity wander

Yes, taking your job seriously is important. You must be professional and work hard. However, it’s also so important to take time to be creative. Let your mind wander. Take steps back, relax and even have some fun. Let your creative side shine through and allow yourself the much needed time to be able to do that. Read books, daydream, explore. Trust me, it will help make your business that much better in the long run.


Let us help your business get social! We can help create, manage and execute a creative social media marketing plan that will provide the best content and results for your company using all social media platforms.

GIVE US A CALL TODAY AT 866-269-8328 OR TEXT US AT INFORMATION@VERAPAX.COMSOCIAL MEDIA MARKETING IS SOMETHING WE CAN HELP YOU WITH!

15 Signs You Need Marketing Help

Marketing Help

 

Being a business owner is not only hard work but also time-consuming. There are so many hats and roles you have to tend to while being dragged in different directions. Sometimes you want to be able to do it all but the reality is that it just isn’t possible for one person to do. Realizing you need help is one of the smartest business decisions you will ever make and the best place to start is to look for marketing help.

Hiring someone to help you with your marketing will not only make your life easier but it’s smart. 2018 is here and it’s digital marketing overload time. Everything is based on strong marketing strategies, social media, video and engaging content. Hiring someone who is an expert in that is a goldmine for a business owner. Not sure if you should be among the ones to hire someone on?

Here are 15 signs you need to hire some marketing help, like yesterday:

1. You get overwhelmed by the thought of advertising, social media, and planning a content strategy.

2. Your idea of marketing is spending as little as possible and expecting high results.

3. Your website gets traffic, but very low sales. It’s time to work on your conversion funnel, but you’re not even sure what that is.

4. Your website design hasn’t been touched in years. It still looks and functions the same as it did in 2010.

5. You hate the thought of having to create and send an email campaign to your email list.

6. Speaking of which, you don’t even know if you have an email list.

7. You want lots of likes and followers on social media, but you have no idea how to get them and what to do with them.

8. Bounce rate, call-to-action, click through, and impressions. These are foreign to you and sound like sports terms.

9. You still think billboards are the way to go for marketing.

10. You didn’t know there was such a thing as inbound marketing or outbound marketing.

11. Microsoft Paint and Powerpoint are your go-to tools. Wait, what’s Canva? and Photoshop is too complicated for you.

12. Believing that YouTube is only for watching funny videos or a place where kids create things on now. You don’t realize how important this platform is.

13. Not realizing that a content calendar is key to your marketing strategy.

14. You think blogs are just for influencers and you hate the idea of having to write one for your business.

15. You constantly want new followers, but forget to be loyal to the ones you already have. 


Let’s help your business get social! We can help create, manage and execute a creative social media marketing plan that will provide the best content and results for your company using all social media platforms.

GIVE US A CALL TODAY AT 866-269-8328 OR TEXT US AT INFORMATION@VERAPAX.COM SOCIAL MEDIA MARKETING IS SOMETHING WE CAN HELP YOU WITH!

Build a Professional Online Brand Even When You Hate Social Media

Professional Online Brand

Although social media is here to stay, that doesn’t mean everyone wants to jump on the bandwagon. Unfortunately, if you own or run a business, it’s crucial for the success of it. Maintaining an online identity is necessary, but it doesn’t have to be a burden, even if you truly dislike social media.

There are ways to make building a professional online brand less like a chore and more like a simple task. Here are three ways to navigate social media, even when you don’t want to do it.

Quality not quantity

Keep it authentic by focusing on the quality of content you are distributing instead of the quantity. Focus on the followers that are engaging with you, not how many followers you have. If you find that you have more interaction with Facebook, but your Instagram page isn’t keeping up to par, spend more time there. Yes, you need to post consistently, but you don’t need to be posting all day, every day. You just need to produce content that your followers will enjoy.

“Worry less about followers counts and more about connecting with other influencers. Stop looking at it as social media and start treating it as social networking. If you treat it as just another part of the networking process, your attitude will quickly change,” says Robert Richardson, president of Richardson Marketing.

Plan and Schedule

Just like everything else, planning is the key to social media. Again, it doesn’t have to be anything extravagant.  It just needs to be thought outposts that will engage your audience. Creating a social media calendar is the best thing you can do for this. Block out time once a week or once a month, to sit down and plan it out in advance. Then you will know what needs to posted and when. Quick, simple and easy once you know what content needs to be created. You can even schedule your posts all at once so that when it’s done, you don’t have to think about it again.

Outsource social media

If social media really isn’t your thing or you just don’t have the time or desire to do it, find someone else who can. Outsourcing your social media to an expert, someone who specializes in it, will make your life that much easier. A social media manager knows the language and art that is social media. Just like if you’re not good with numbers, you’d hire an accountant, without even hesitating. The same thing goes for social media. Paying someone to do your social media will pay indeed pay off in the long run.


Let’s help your business get social! We can help create, manage and execute a creative social media marketing plan that will provide the best content and results for your company using all social media platforms.

GIVE US A CALL TODAY AT 866-269-8328 OR TEXT US AT INFORMATION@VERAPAX.COM SOCIAL MEDIA MARKETING IS SOMETHING WE CAN HELP YOU WITH!