Full Color Postcards...A big business impact on a small business budget!
See our tips for creating an effective postcard marketing campaign.
Create your own custom Direct Mail Postcard now.
Do you need to purchase a mailing list for an existing marketing campaign? We can help! Buy mailing lists now. Or use our Mailing List Services to clean up your existing house list for better results with your next direct mail marketing campaign.
Remember the old adage “It takes money to make money”? Many small business owners believe that in order to successfully promote their products or services they must make a large investment. Maybe you’ve already tried expensive advertising methods, only to be disappointed by little or even no results. It’s important to understand that it’s not how much you spend that determines your results, but rather how smart you spend that counts. You need an advertising plan that makes a bigger impact dollar for dollar. That’s why full color postcard marketing is the right choice for your small business.
- Full Color Postcards are an affordable marketing solution. The cost of a custom postcard campaign starts at just .85 cents per customer! Postcards are the most affordable way to stay in touch with existing customers while making new contacts.
- Full Color Postcards stand out from the crowd. Among the hum drum white and brown envelopes of ordinary mail pieces, eye-catching full color postcards really work to win your customer’s attention. Their sturdy card stock resists the kind of tearing, creasing and crumpling that often occurs when using less effective direct mail methods, like limp text-weight flyers and floppy newsprint mailers.
- Full Color Postcards don’t waste valuable time. You don’t have to open an envelope or sort through a lengthy letter to get information from a postcard. Your prospective customers will get the message at first glance. In fact, even if it is tossed into the recycling bin shortly after it is received – it has still been read!
- Full Color Postcards are convenient. At 4.25 x 6 inches, postcards can easily fit into a purse or a pocket, so your customers can take your business with them wherever they go! They can quickly access your contact information for themselves or for referrals to friends and family. They also fit conveniently on a refrigerator door, where they are seen several times a day!
- Full Color Postcards build your brand. Repetition is key to any advertising campaign and since your postcard is sure to get noticed, your client base will become increasingly familiar with your business name, logo, and services. When your prospects are in need of products and services you offer, they’ll think of you first before they consider your competitors.
- Full Color Postcards are what they seem. Honesty really is the best policy! Some marketing ploys are designed to trick the customer. They may resemble a check on the outside, but once opened, disappointed and angry recipients find they’ve been undermined by dishonest tactics. It’s never a good idea to deceive your audience, especially if you expect to get their business. Postcards are a good old-fashioned, honest approach to building your customer base.
Any business can benefit from a full color postcard campaign:
|
|
|
